{"id":57894,"date":"2024-02-21T17:53:09","date_gmt":"2024-02-21T16:53:09","guid":{"rendered":"https:\/\/sobuzzy.be\/stronger-and-more-social-than-ever\/"},"modified":"2024-03-26T17:34:24","modified_gmt":"2024-03-26T16:34:24","slug":"stronger-and-more-social-than-ever","status":"publish","type":"post","link":"https:\/\/sobuzzy.be\/en\/stronger-and-more-social-than-ever\/","title":{"rendered":"Stronger and more social than ever"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; custom_margin=&#8221;||-11px|||&#8221;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; pac_dcm_carousel_specific_module_num=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<em>We were already able to convince <a href=\"https:\/\/www.cera.coop\/nl\/particulieren\" target=\"_blank\" rel=\"noopener\">Cera<\/a>, the warmest cooperative in the country, with our work for the annual \u2018Notenkrakken\u2019 Campaign. In this campaign, Cera calls on people to collect walnuts to provide meaningful work for disabled workers in care workshops. And that wonderful campaign now lays the foundation for an even closer collaboration. <\/em><\/p>\n<h3 aria-level=\"1\"><b><span data-contrast=\"auto\">Strategic social media partner<\/span><\/b><span data-ccp-props=\"{\"134245418\":true,\"134245529\":true,\"201341983\":0,\"335559738\":240,\"335559739\":0,\"335559740\":259}\"> <\/span><\/h3>\n<p><span data-contrast=\"auto\">So, in 2024, we\u2019ll not only become the creative but also the strategic social media partner of Cera. That way, we\u2019ll ensure a holistic approach that really brings about change. fter all, that is the goal of any strategy. We aim to bring a fresh breeze that will effectively communicate Cera\u2019s core values towards our target audience. <\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\"> <\/span><\/p>\n<h3 aria-level=\"1\"><b><span data-contrast=\"auto\">A community with impact<\/span><\/b><span data-ccp-props=\"{\"134245418\":true,\"134245529\":true,\"201341983\":0,\"335559738\":240,\"335559739\":0,\"335559740\":259}\"> <\/span><\/h3>\n<p><span data-contrast=\"auto\">The new strategy will be centered around the community. Where previously the focus was mainly on reactive communication with members, in 2024 we want to start the conversation proactively. And not just between Cera and its members, but also among community members themselves. <\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\"> <\/span><\/p>\n<p><b><span data-contrast=\"auto\">Hilde Talloen, Head of Communication<\/span><\/b> <b><span data-contrast=\"auto\">at Cera<\/span><\/b><span data-contrast=\"auto\">, is already enthusiastic: \u201c<em>We\u2019ve been working with So Buzzy since last summer, and are surprised by their flexibility and the cooperative mindset compared to other communication partners and agencies. In this relatively short term, we are already noticing a positive evolution in the growth of our community and the impact we achieve. Behind the scenes, they actively think along. It\u2019s great working like this!<\/em>\u201d<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\"> <\/span><\/p>\n<p><span data-contrast=\"auto\">And there is just as much enthusiasm here. Because working with Cera, an organization committed to social impact, is particularly inspiring. So inspiring, in fact, that some colleagues have become associates themselves. <\/span><i><span data-contrast=\"auto\">The proof of the pudding is in the eating, right? <\/span><\/i><span data-contrast=\"auto\">We look forward to making a difference with a partner who understands that social should, in fact, be social.<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\"> <\/span><\/p>\n<p><span data-contrast=\"auto\">With this renewed collaboration, we are taking an important step forward in Cera\u2019s digital strategy. And as they say at Cera: <\/span><i><span data-contrast=\"auto\">we\u2019re better together<\/span><\/i><span data-contrast=\"auto\">.<\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":160,\"335559740\":259}\"> <\/span>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We were already able to convince Cera, the warmest cooperative in the country, with our work for the annual \u2018Notenkrakken\u2019 Campaign. In this campaign, Cera calls on people to collect walnuts to provide meaningful work for disabled workers in care workshops. And that wonderful campaign now lays the foundation for an even closer collaboration. Strategic social media partner So, in 2024, we\u2019ll not only become the creative but also the strategic social media partner of Cera. That way, we\u2019ll ensure a holistic approach that really brings about change. fter all, that is the goal of any strategy. We aim to bring a fresh breeze that will effectively communicate Cera\u2019s core values towards our target audience. A community with impact The new strategy will be centered around the community. Where previously the focus was mainly on reactive communication with members, in 2024 we want to start the conversation proactively. And not just between Cera and its members, but also among community members themselves. Hilde Talloen, Head of Communication at Cera, is already enthusiastic: \u201cWe\u2019ve been working with So Buzzy since last summer, and are surprised by their flexibility and the cooperative mindset compared to other communication partners and agencies. In this [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":57901,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[33],"tags":[314],"class_list":["post-57894","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-team-en","tag-partnership-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Stronger and more social than ever - So Buzzy<\/title>\n<meta name=\"description\" content=\"A partnership with Cera, the hottest cooperative in the country? 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