We were already able to convince Cera, the warmest cooperative in the country, with our work for the annual ‘Notenkrakken’ Campaign. In this campaign, Cera calls on people to collect walnuts to provide meaningful work for disabled workers in care workshops. And that wonderful campaign now lays the foundation for an even closer collaboration.

Strategic social media partner

So, in 2024, we’ll not only become the creative but also the strategic social media partner of Cera. That way, we’ll ensure a holistic approach that really brings about change. fter all, that is the goal of any strategy. We aim to bring a fresh breeze that will effectively communicate Cera’s core values towards our target audience.

A community with impact

The new strategy will be centered around the community. Where previously the focus was mainly on reactive communication with members, in 2024 we want to start the conversation proactively. And not just between Cera and its members, but also among community members themselves.

Hilde Talloen, Head of Communication at Cera, is already enthusiastic: “We’ve been working with So Buzzy since last summer, and are surprised by their flexibility and the cooperative mindset compared to other communication partners and agencies. In this relatively short term, we are already noticing a positive evolution in the growth of our community and the impact we achieve. Behind the scenes, they actively think along. It’s great working like this!”

And there is just as much enthusiasm here. Because working with Cera, an organization committed to social impact, is particularly inspiring. So inspiring, in fact, that some colleagues have become associates themselves. The proof of the pudding is in the eating, right? We look forward to making a difference with a partner who understands that social should, in fact, be social.

With this renewed collaboration, we are taking an important step forward in Cera’s digital strategy. And as they say at Cera: we’re better together.