This was published as a press release.
So Buzzy adds a new digital chapter to its story. The agency is supporting BE.DIGITAL.FLANDERS in a clearly defined trajectory running until March 2026, aimed at building an innovative digital experience for participants at conferences and events in Flanders. One thing is clear: those who want to shape the future of events must act today.
Four pillars, one clear mission
BE.DIGITAL.FLANDERS is an inspiring community focused on strengthening the experience of physical and online participants at conferences and events in Flanders through digital solutions. It is the go-to source for inspiration, information, support, and guidance around digital participant experiences.
The initiative by Flanders Convention Bureau, Thomas More, XR Valley, and EventFederation has a clear mission: to make the digital experience of events in Flanders truly state of the art. The community brings together everyone involved in events — from organisers to venues and service providers.
The project is built around four pillars:
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Inspiring and informing: discovering existing digital solutions.
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Supporting: providing practical guidance through tutorials and tools.
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Innovating: developing new solutions through research and pilot projects.
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Evaluating and advising: gathering insights and offering targeted advice to the sector.
So Buzzy as community accelerator
Within this collaboration, So Buzzy takes full responsibility for the community-building component. Concretely, this includes:
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Designing and rolling out a strong ambassador programme that connects and activates innovators, early adopters, and experts.
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Creating social media content that inspires through cases, best practices, tools, and trends, all focused on knowledge sharing within the sector.
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SEO and GEO optimisation to improve the visibility of the community hub for event professionals seeking digital reinforcement.
Kel Wouters, CEO and Strategy Director of So Buzzy, is already looking forward to the journey ahead:
“With our experience in community building and ambassador programmes, we are excited to contribute to the growth and strengthening of the BE.DIGITAL.FLANDERS community. We very much look forward to helping shape the digital future of events in Flanders.”
Discover the community hub here:
https://be-digital-flanders.hybr.live/en/home
About So Buzzy
So Buzzy is an independent Belgian communication agency specialised in social media. They support brands and organisations with digital strategy, content creation, advertising, influencer marketing, and community building — always with a strong focus on impact and results in the digital landscape.